Coke and Condoms
Here’s an idea…Coke for Condoms: an idea to combat Africa’s HIV/AIDS problem.
From the group’s Facebook page:
In Africa 44 million bottles are sold, every single day.
More Coca-Cola is sold in Africa alone than condoms are used in the entire world.
“How about distributing condoms in Africa by asking Coca-Cola to team up with the UNFPA and a condom company and ask them to supply a condom with each bottle?”
Sure the marginal price, would go up, but what price can we put on human lives? And I’m sure us in developed countries like the in the Western world could foot the bill by paying the extra 1p or so on each Coke that would surely subsidise the cost per bottle in Africa?
This can really help the people who need it most! The Coca-Cola Company will only do consider this initiative if we in numbers band up to have our voice heard!
Simon Schmid and John Smith are looking to crack the 2000 member mark in their FB group. They have an NING page also. I’m not really sure which one is the main one, I think the FB page is.
I just have a question: What about kids who purchase Coke products? Maybe the UNFPA shouldn’t supply a condom with each bottle, but perhaps get Coke to join in on handing out condoms during special community programs?
But I’m just thinking out loud.
In any case, probably the crux of this is to get Coke to join in on the effort to fight AIDS/HIV since the drink is popular. So, want to help Coke for Condoms break the 2000-member barrier on FB? Join their group!
Perhaps folks will have a lot more to smile about when they have their Coke!
Update: I changed the title of the post to the correct name of the campaign. What a difference a conjunction or a preposition can make!
Image: chicco:) on flickr
I guess this could be the one opportunity that Coca Cola shouldn’t miss. Both, as a brand and, moreover, as human beings. Because right now they aren’t in a place, where they’re seen as human beings at all, nor are they seen as a modern brand.
Comment by Juan Romero — November 17, 2008 @ 10:10 pm
@Juan – > You’ve got a point. Perhaps the Coke (Coca Cola:-)) folks will see that this may change perceptions of the company. Maybe.
Comment by RT — November 17, 2008 @ 10:30 pm
Thanks for the ideas and the post Rashunda, I’ll pass it along to Troy who’s the actual campaigner here. I think the campaign is undergoing slight changes at the time.
Comment by Simon — November 17, 2008 @ 11:08 pm
Hi, Rashunda, thanks for writing about our campaign! It is much appreciated! Check your inbox, I sent an email with more details about it. Thanks again, Troy.
Comment by Troy — November 19, 2008 @ 1:14 pm
It would be great if something like this could be worked out. Let me know if there is anything I can do to help. My website:
http://www.maxprocondoms.com
Comment by Michael — November 21, 2008 @ 2:13 am